Marketing and advertising are critical to the success of any business. But in this day and age of social media, many businesses, especially small businesses, do not diversify their advertising efforts. We will discuss the advantages of traditional radio and print advertising along with the power of podcasting. And how email can help capitalize on your target audience and to allow your mission, product and/or message to go far and wide.
1) How to leverage radio and podcasting for advertising success
2) Understanding the power of your email list
3) Leveraging Strategic partnerships in advertising
4) Using mobile apps to advertise and reach a larger audience
Traci S. Campbell is an entrepreneur, media personality, Executive Producer, Technology consultant and founder of BIBO Worldwide, LLC and two 501(c)(3) nonprofit organizations, the C.H.A.M.P. Community Project and The BIBO Foundation which produces the annual BIBO (Beauty In / Beauty Out) Awards. The BIBO Foundation produces the annual BIBO Awards which recognizes dynamic women and celebrates “real role models.” The BIBO Foundation educates and mentors budding female leaders from disadvantaged backgrounds. BIBO Worldwide, LLC is a for profit entity that helps clients with media and advertising via radio, podcast and streaming media exposure (BIBO Weekly! and The B Zone TV and radio platforms) and targeted leads. Mobile app development, and SEO services for their businesses (BlossomMark).
|Start Date||02/11/2020 11:00 AM|
|End Date||02/11/2020 01:00 PM|
|Informal Networking||10:30 AM|
McCormick & Schmick's
5320 N. River Road
Rosemont IL 60018